Calories in Kellogg's Brown sugar cinnamon unfrosted pop-tarts

WeightWatchers Points are estimated by carbohydrates, fats, protein and fiber in product. They are not an affirmation of better quality or nutritional value of the product or its manufacturer. Only way to count for dieters. Less points are better.
Read more at Weight watchers diet review

This includes both naturally occurring and added sugars. According to the USDA, every man woman and child in the US consumes approximately 80 pounds of caloric sweeteners per year! That works out to 25 tsp of sugars per day, or 400 extra calories!

* FoodPoints are calculated by Fooducate based on fats, carbs, fiber, and protein. They are not an endorsement or approval of the product or its manufacturer. The fewer points - the better.

TBHQ (tertiary butylhydroquinone) is an antioxidant used to keep oils from going rancid. It is a petroleum derivative. Yummy. The food industry pushed the FDA for years to get it approved as a preservative despite the fact that ingestion of large doses (a thirtieth of an ounce) can cause nausea, delirium, and ringing of the ears. (Anyone remember what Jack Nicholson had for lunch in “The Shining”?) TBHQ cannot exceed 0.02% of the oil and fat content in a food.

Although these oils are not trans fat, they do cause an oil to contain more saturated fats than it originally had. Which is not good. ---- Sources: Lefevre M, Mensink RP, Kris-Etherton PM, Petersen B, Smith K, Flickinger BD. Predicted changes in fatty acid intakes, plasma lipids, and cardiovascular disease risk following replacement of trans fatty acid-containing soybean oil with application-appropriate alternatives. Lipids. 2012;47(10):951-62. FAQs about Fats - American Heart Association

High fructose corn syrup (HFCS) is a highly processed ingredient manufactured from surplus corn, and yielding a cheap replacement to table sugar. In the early 1980’s many food manufacturers started using it instead of sugar as a cost cutting measure. That’s about the same time obesity rates started to skyrocket in the US. Most scientists agree that HFCS is no better and no worse than plain sugar, though some newer studies seem to find the two affect the metabolism differently. Consumption of both should be drastically limited. ---- Sources: Bray GA, Nielsen SJ, Popkin BM. Consumption of high-fructose corn syrup in beverages may play a role in the epidemic of obesity. Am J Clin Nutr. 2004;79(4):537-43. Berkey CS, Rockett HR, Field AE, Gillman MW, Colditz GA. Sugar-added beverages and adolescent weight change. Obes Res. 2004;12(5):778-88. Johnson RJ, Segal MS, Sautin Y, Nakagawa T, Feig DI, Kang DH, Gersch MS, Benner S, Sánchez-Lozada LG. Potential role of sugar (fructose) in the epidemic of hypertension, obesity and the metabolic syndrome, diabetes, kidney disease, and cardiovascular disease. Am J Clin Nutr. 2007;86(4):899-906. Schulze MB, Manson JE, Ludwig DS, Colditz GA, Stampfer MJ, Willett WC, Hu FB. Sugar-sweetened beverages, weight gain, and incidence of type 2 diabetes in young and middle-aged women. JAMA. 2004;292(8):927-34. Ludwig DS, Peterson KE, Gortmaker SL. Relation between consumption of sugar-sweetened drinks and childhood obesity: a prospective, observational analysis. Lancet. 2001;357(9255):505-8. James J, Thomas P, Cavan D, Kerr D. Preventing childhood obesity by reducing consumption of carbonated drinks: cluster randomised controlled trial. BMJ. 2004;328(7450):1237.

This product is highly processed. If you'll take a look at its ingredient list, you'll discover new words to add to your vocabulary. Many of theses ingredients are required to increase the shelf life of the product and improve the flavor that disappears when food is not fresh.

Whole grains are a great source of fiber and other nutrients. Fiber is one of the most important nutrients lacking in the modern American diet. Unfortunately, this product does not contain enough whole grains, if any. If there is fiber in here, it's probably added fiber and not naturally occurring. Whole grains are not the only way to consuming fiber, BUT by choosing them instead of processed grains you've made a smart choice. If you'd like to eat a bit better, try for something that contains whole grains.

Corn syrup is often used as a sweetener in processed food. It is NOT THE SAME as high fructose corn syrup. Don't be fooled when looking up the amount of sugar a product contains if corn syrup is listed as an ingredient. This is because corn syrup contains 50% sugar, and 50% of another form of carbohydrate known as ""oligosaccharides"", which is pretty close to sugar. If a product has less sugar than you think it should, but contains corn syrup in the ingredient list, you'll know that the missing carbs are those oligosaccharides, not much better.

Lecithins are oily substances that occur naturally in plants (soybeans) and animals (egg yolks). Soy lecithin possesses emulsification properties. This means it can keep a candy bar “together” by making sure that the cocoa and the cocoa butter don’t separate. It is also used in bakery items to keep the dough from sticking and to improve its ability to rise.